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Making Industrial Imagery Compelling
When Plastic Ingenuity wanted to document their process, the challenge was met with enthusiasm.
Why pros don't give away raw files
This is one of the hardest thing to explain to clients because one doesn't want to appear difficult or like a prima donna, but giving away RAW files is like asking an author to publish all their rough drafts. Raw image manipulation and conversion is almost more a part of the process than the gathering of the RAW imagery and photographers are generally unwilling to truncate their process at the pushing of the shutter button.